Get Your Team To Adopt And Use AI
We make mid-market companies AI-native so they can win in the AI economy.
Trusted by leading companies
90%+
active adoption across teams
30%
of employees submitting AI innovation use cases
40%+
productivity
gains
gains
AI
proficiency embedded in the culture and employee experience
The problem
Everyone is feeling the AI pressure. Almost no one is seeing the payoff.
We're at the beginning of a major shift in how work gets done, and every business is facing one or more of the following hurdles:
Problem #1
No one owns AI change management
Most teams have executives who endorse AI, but no single leader accountable for driving adoption across the org. Without ownership, priorities scatter and initiatives stall.
Problem #2
Fear and skepticism block change
Employees worry AI will replace them or make their skills obsolete. Training alone doesn’t solve the emotional and cultural barriers that prevent daily use.
Problem #3
Committees and workshops don’t stick
DIY AI committees and one-off workshops create activity, not habits. Without behavior design and cultural reinforcement, employees revert to old workflows and adoption fades.
AI adoption
AI adoption isn't Technical. It's Cultural.
Most companies treat AI like an IT rollout when it’s actually a shift in how people think, work, and behave. The bottleneck isn’t the technology, it’s the culture, coordination, and leadership required to make it stick.
The Solution
The Pragmatico
AI Cultural Transformation System
AI adoption that actually lasts. From skepticism to org-wide use in 3 phases.
Phase 01.
Align leadership and Set the foundation
Leadership level
We equip your leaders to lead the transformation. Pragmatico surveys your leadership team, drafts your AI manifesto and policies, and scans workflows and sentiment around AI. The result: clarity, guardrails, and a group of internal champions that help accelerate adoption.
Phase 02.
Get all employees doing the right things
Employee level
We activate the behaviors that make adoption stick. Through three levels of hands-on training paired with accountability and recognition programs, employees move from skeptics and dabblers into power-users and see what’s in it for them.
Phase 03.
Make AI adoption permanent, measurable, and self-sustaining.
Operational level
We embed AI into your operating rhythm. Adoption and proficiency dashboards track real impact, AI-enhanced workflows and agentic automations reshape how work gets done, and ongoing programs onboard new hires and evolve with new capabilities.
How We Stack Up?
We take a different approach to AI Adoption
Change Management Firms
AI Consultants
Deep AI expertise
Proven change management system
Focus on cultural transformation
Practical, role-based AI training
Behavioral activation (habits + incentives)
Executive alignment and AI manifesto
Psychological safety to reduce resistance
Measurable ROI and adoption metrics
Designed for mid-market, non-tech teams
Sustained adoption through ongoing programs
Testimonial
Audiochuck’s Journey from fear to full-scale adoption
Most AI firms focus only on the technology, but Pragmatico focused on our people and culture. They understood that our challenge wasn't simply deploying AI tools; it was creating psychological safety, building skills, and designing the right incentives to actually drive behavior change. Today, skillful AI adoption is embedded in our culture and many employees are reporting saving significant hours per week through their AI usage.
Bob Baird
COO
Result
8-12
hours saved per employee per week
Result
90%+
active adoption across teams
Result
30%
of employees submitting innovation use cases
Meet with our Co-Founder, Santi
As a 3x CEO/Founder, Chief AI Transformation Officer and Amazon bestselling author on organizational change, Santi will show you why your AI investments aren't working - and how to fix it fast.
Let’s talk
Schedule a Call
We’ll talk through where your organization is today, what’s getting in the way of AI adoption & transformation, and walk you through our transformation system.
We make mid-market companies AI-native so they can win in the AI economy.